JFP Equine Clydesdales

JFP Equine Clydesdales JFP Equine specializes in bringing the majestic Clydesdale breed to life for a variety of audiences. JFP Equine, Inc.
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Home of world-class Clydesdale sales and the Ultimate Clydesdale Experience. is owned and operated by Jim Poole, a career draft horse expert and former 25-year manager of the world-famous Budweiser Clydesdales. Draft horses have been a part of Poole's blood from the moment he was born in Manitoba, Canada. After decades of showing championship Clydesdales, Belgians & Percherons around the continent

, Poole was recruited to St. Louis, MO to help run one of the most well-known corporate icons on the planet, the Budweiser Clydesdales. For 25 years, he spearheaded Budweiser Clydesdale growth to over 300 head and six, eight-horse hitches that traveled the continent and took part in just about every local, national and global media outlet imaginable. Poole has owned and operated JFP Equine since 2011, supplying and consulting with clients throughout North America that want to enter or get more involved in the Clydesdale industry. Tucked along the outskirts of Waterloo, IL just outside St. Louis, MO, JFP Equine's headquarters is a working Clydesdale farm typically home to anywhere from 10-12 head.

IT'S THE LITTLE THINGS: 10 EVERYDAY MOMENTS AROUND THE CLYDESDALE BARN WE LOVEOwning Clydesdales gives us some pretty aw...
09/06/2026

IT'S THE LITTLE THINGS:
10 EVERYDAY MOMENTS AROUND THE CLYDESDALE BARN WE LOVE

Owning Clydesdales gives us some pretty awesome moments.

(Lots of stresses too, but we'll save those for another day.)

Big events. Big crowds. Road trips. TV appearances. Viral videos. And more than a few experiences we never could have imagined when JFP Equine started.

But here's the funny thing.

Some of the best moments aren't "big" moments at all.

They're the little things.

And they still make us smile.

Here are 10 of my favorites.

1. WALKING OUT THE DOOR IN THE MORNING.. AND THEY'RE ALL WAITING
These guys are no dummies.

They know exactly which door we use to come in and out of the house.

So first thing in the morning, you'll often look outside and see them standing near their pasture gates...

Watching that door like hawks.

Waiting.

Then a human finally appears.

Game on.

They know breakfast is near.

2. THE SOUND OF THOSE FEE HITTING THE BARN FLOOR
Seriously, how many times have I heard someone tell us:

"I LOVE the sound of their feet."

Well, we do too.

There's truly nothing like the sound of a Clydesdale walking down a barn aisle.

One giant hoof after another hitting the floor.

Clop. Clop. Clop.

It's kind of like a 2,000-pound orchestra...

Playing to perfection.

3. WATCHING ACE PROVE HE KNOWS EXACTLY WHERE HE LIVES
ACE knows his stall.

And ACE knows his pasture.

Experiencing him prove it every day is magical.

Open the gate to his pasture and he'll walk toward the barn, come inside, head all the way down the aisle and walk directly into his stall.

Then, when it's time to go back outside?

Open his stall door and he'll head down the aisle, out of the barn and right back to his pasture gate.

No GPS needed.

4. HEARING THEM RUN BEFORE YOU CAN SEE THEM
If you picture Clydesdales running around the pasture all day like a Goldendoodle with the zoomies... that's not really how it works.

They're generally pretty content conserving their energy, eating grass and hay, and enjoying life.

But every once in a while...

They run.

One of my favorite things is sitting on our back patio and suddenly hearing it in the distance.

BOOM. BOOM. BOOM.

You can't see them yet.

But you know exactly what's coming.

A few seconds later, several thousand pounds of Clydesdale come thundering into sight and right past us.

It can seem completely random.

But they've usually got their reason.

Often they're headed to the water for a quick drink before returning to the extremely important business of nibbling grass or hay.

5. IT'S NOT MOUNTAINS OR A LAKE BUT...
Some people have mountains outside their windows.

Some have a beautiful pool.

Some have a pond or a lake.

We have Clydesdales.

And we take advantage of the view, often.

Eating.

Walking.

Standing completely still doing absolutely nothing.

Doesn't really matter.

You glance out the window and there's a 2,000-pound Clydesdale in the pasture.

Sometimes several.

Epic? Yep. That's the word that comes to mind.

6. WATCHING 2,000+ POUNDS GET BACK UP
Oh yeah.

2,000-pound animals can—and do—lie down.

Sometimes they're resting.

Sometimes they're sleeping.

Sometimes they're rolling around trying to scratch their side or back.

But one of my favorite parts is watching them get back up.

You'd think moving that much horse from completely horizontal to standing would be a major production.

It is, I guess, but they make it look easy.

And then they're right back to being 2,000 pounds tall again.

7. THE GIANT CLYDESDALE YAWN
Big mouth = big yawn.

And those lucky enough to witness it, well, it always seems to bring a giggle.

It kinda humanizes them a bit.

Because they get tired just like we do.

8. WATCHING THE BUDDY SYSTEM IN ACTION
Take FLAME and TORCH, for instance.

In the pasture, they're typically inseparable.

They like to eat together.

Graze together.

Walk from one end of the pasture to the other together.

And sometimes...

They just like to stand in the exact same spot together.

Not doing anything.

Just hangin'.

Spend enough time watching horses and you quickly realize they have relationships just like we do.

FLAME and TORCH?

It's the buddy system.

And they've perfected it.

9. WATCHING A CLEAN CLYDESDALE STAY CLEAN...BRIEFLY
Yeah. This one is cool, except for that "briefly" part.

There are times when you finish cleaning one of these guys, step back, admire your work and think:

"Why do I even bother?"

Because you know what's coming.

White feather.

Clean legs.

Clean mane.

Clean tail.

Looking spectacular.

And then...

Horse meets dirt.

Sometimes almost immediately.

But whatever amount of time we get with a perfectly clean Clydesdale is pretty spectacular.

And don't get me wrong...

The dirty ones are pretty cool too.

10. TURNING THE BARN LIGHTS OFF
Successful day.

Productive day.

Happy Clydesdales.

Everybody has been fed.

Everybody is where they're supposed to be.

Things get quiet.

You take one last look down the barn aisle...

And turn off the lights.

Around here, barn lights out typically means one thing:

Mission accomplished.

See you tomorrow.

___________________________________

The big moments are pretty great.

But there's something special about the ordinary days too.

No crowds. No cameras. No events.

Just Clydesdales being Clydesdales.

And if you'd like to experience a few of these "little things" yourself, that's a big part of what our Ultimate Clydesdale Experience is all about.

Getting up close and personal. Spending time in the barn. Meeting the horses. Learning their personalities. And maybe catching one of those giant yawns if you're lucky.

Because a life lesson we all know (but sometimes forget) applies very much to Clydesdales as well...

The little things really are the best things!

📸 ARK IMAGES

And just like that, DIAMOND is off to her forever home.We’re gonna miss this girl.We don’t have fillies around JFP Equin...
09/04/2026

And just like that, DIAMOND is off to her forever home.

We’re gonna miss this girl.

We don’t have fillies around JFP Equine all that often, but what an absolute pleasure DIAMOND has been to have around the barn. Sweet, easy to be around, beautiful…and just one of those horses you genuinely enjoy seeing every day.

We’re so happy she’s found her forever home, and excited to see what comes next for her.

And whenever the next filly eventually finds her way into the JFP barn?

We hope she’s a whole lot like DIAMOND.

Good luck, pretty girl. You are a good one.🐴

09/03/2026

One of our favorites days of many this summer out and about with the boys… moments before the Fish Days Parade in Port Washington, WI.

Downtown Waterloo felt a little heavier than usual on this day… roughly 2,300 pounds heavier. So cool to take FLAME 🔥 fo...
09/02/2026

Downtown Waterloo felt a little heavier than usual on this day… roughly 2,300 pounds heavier.

So cool to take FLAME 🔥 for a stroll through town. He blended right in. 😂

09/01/2026

ACE’s favorite part of the Ultimate Clydesdale Experience.

08/30/2026

FLAME 🔥 put in a shift at Cedar Lake Cellars last evening at the Scotty McCreery concert.

He did a great job and compensation was handled immediately. 🥕

Front row at the Scotty McCreery show!  🔥
08/29/2026

Front row at the Scotty McCreery show!
🔥

08/27/2026

FRED has always believed sharing is overrated. 🥕 😂

Somehow, we scored an invite to an art show (happy Clydesdale snorts all around)! Tomorrow (Friday) evening, 8/28 from 6...
08/27/2026

Somehow, we scored an invite to an art show (happy Clydesdale snorts all around)!

Tomorrow (Friday) evening, 8/28 from 6pm-8pm, JFP Equine will be making an appearance at the Midwest Salute to the Arts in Fairview Heights, IL, one of the region’s premier art festivals.

Paintings. Sculpture. Photography. Live entertainment.

And one 2,000+ pound work of art that eats hay.

Who is it gonna be? TORCH is scheduled. But as we've learned, you don't make absolute promises on behalf of a 2,000-pound animal. 😂

Come say hello if you're at the festival tomorrow evening.

Well... OZZY has officially left the building. After being a model citizen during his time here at JFP Equine - good man...
08/25/2026

Well... OZZY has officially left the building.

After being a model citizen during his time here at JFP Equine - good manners, handsome face, very few HR complaints - OZZY recently packed his bags and headed off to his forever home.

And we couldn't be happier about where he landed.

His new owners are absolutely wonderful people who already adore this big guy... and we're pretty sure the feeling is mutual.

It's always a little bittersweet watching one leave the JFP Equine barn, but when you know they're heading somewhere they'll be loved, spoiled and cared for like family, it makes saying goodbye a whole lot easier.

Congrats to his new owners.

And OZZY... be good, buddy. You represented JFP well. ❤️🐴

Address

5674 Kaskaskia Road
Waterloo, IL
62025

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