10/09/2026
THE ASHER HOUSE WEBš·ļøšøļøFOLLOW THE MONEY š°
FOLLOW THE FOLLOWERS
Two nonprofits. Multiple LLCs. A wellness brand. Patreon. Social-media revenue. Marketing agencies. Paid tours. A book deal. And millions of followers.
All connected to one name:
Lee Asher.
You might want to grab a pen. Or a flowchart. Possibly both.
Because the deeper we dig, the more complicated this web becomes.
šøļø THREAD #1: THE FACEBOOK EMPIRE
The page was created in April 2015 as āLee Asher.ā
In April 2019, it was renamed āThe Asher House.ā
Today, it has approximately 9.9 MILLION followers.
But who actually owns the page and its associated revenue rights?
Lee personally? LMA Enterprises? One of the nonprofits?
šøļø THREAD #2: PATREON GOES PERSONAL
On March 30, 2023, Lee announced that his Patreon account would no longer be under The Asher House nonprofit.
Effective April 1, proceeds would no longer go to the charity.
Instead, subscribers would be supporting Lee Asher, the individual.
His words. His announcement.
Was there a board-approved agreement governing that change? Did the nonprofit hold any rights that needed to be addressed?
šøļø THREAD #3: LMA ENTERPRISES AND THE MONEY
The nonprofitās 2023 audit states:
āAll social media revenue was recorded in LMA Enterprises for 2023.ā
LMA Enterprises is Leeās privately owned company.
The auditors identified $256,450 in social-media revenue recorded through LMA that should have belonged to the nonprofit.
According to the audit, the nonprofit subsequently received and recorded that money.
Then, in 2024, the nonprofit reported a $43,846 loan from LMA Enterprises for āSOCIAL MEDIA PRODUCTIONS.ā
So there are documented financial transactions involving social-media revenue and production between the charity and its founderās private company.
How are those arrangements structured? Who receives which revenue? Who pays for the content?
Reasonable questions, considering the audience was built around animal rescue.
šøļø THREAD #4: WAIT⦠TWO NONPROFITS?
The original nonprofit:
THE ASHER HOUSE
Established in 2019
EIN: 84-3719750
Oregon DOJ charity registration: #59464
Then, on December 31, 2024, a new nonprofit was incorporated:
THE ASHER HOUSE SANCTUARY
EIN: 33-2639468
Oregon DOJ charity registration: #68351
Now listed by the IRS as eligible to receive tax-deductible contributions
And hereās the interesting part.
The original nonprofitās 2024 audit states that all assets were expected to transfer to the new nonprofit upon receiving tax-exempt status.
The new nonprofit now appears on the IRS Publication 78 list.
So did the asset transfer happen?
When? What was included?
And did any social-media accounts, intellectual property, or revenue rights change hands?
šøļø THREAD #5: NOW ADD THE PRIVATE BUSINESSES
Because apparently, our flowchart still has room.
Oregon Secretary of State records identify the following businesses associated with Lee:
š„ LMA ENTERPRISES LLC Leeās private company, identified in the nonprofitās financial disclosures.
šæ LILLIE & LEE
Registered in 2021. Lee is listed as member and manager. The business underwent a rebrand and was formally know as Asher House Wellness.
š¾ MILLIE PRINTS LLC Registered June 2025. Lee is listed as manager.
š„„ BUST A COCONUT, LLC Registered September 2025. Lee is identified as organizer and registered agent. Its September 2026 renewal was still marked due in the October 8 state records.
š± FAUNA FEED AND GARDEN, LLC ā Registered March 2022. Lee is listed as member and manager, alongside manager Sonia Gomez. Administratively dissolved May 2026.
And then thereās LMA Management, the name now appearing in connection with the page.
Five LLCs with documented connections to Lee, including one now dissolved.
And those are just the entities weāve identified so far.
šøļø THREAD #6: THE SANCTUARY ADDRESS
This is another interesting connection.
On August 28, 2026, Asher House Wellness, LLC filed updated information with Oregon identifying its principal place of business as:
9663 Jackson Hill Road SE, Salem.
The sanctuary address.
Millie Prints LLC also lists that address as its principal place of business.
So at least two private businesses associated with Lee list the sanctuary property as their business address.
That alone doesnāt establish that commercial operations are physically occurring there.
But given the documented relationship between the nonprofit, Leeās privately owned property, and his businesses, itās another financial and operational boundary worth examining.
šøļø THREAD #7: THE MARKETING MACHINE
Metaās Page Transparency identifies DXAGENCY and MEMOIR INC as organizations authorized to help manage The Asher House page.
DXAGENCY publicly lists National Geographic Books among its clients.
National Geographic Books published Leeās book, Saved by the Pack.
And paid advertisements promoting that book have appeared under The Asher House Facebook identity.
We havenāt established who paid for those ads or whether either management partner placed them.
But add in the book tour, international appearances, Patreon memberships, private events, wellness products, and merchandise, and the commercial side of this operation becomes quite extensive.
šøļø NOW LOOK AT THE ENTIRE WEB.
- Two nonprofits.
- Five identified LLCs, one dissolved.
- A wellness rebrand.
- A Patreon account shifted from nonprofit support to personal support.
- Social-media revenue recorded through a private company, including money auditors determined belonged to the nonprofit.
- Loans and other financial transactions between the nonprofit and the founderās businesses.
- Private businesses listing the sanctuary property as their principal place of business.
- Outside social-media management partners.
- Commercial advertising, book promotions, tours, and memberships.
THATāS QUITE A BUSINESS ECOSYSTEM.
And before anyone starts yelling that nonprofits are allowed to work with private companiesā¦
YES. WE KNOW.
Having multiple businesses isnāt automatically improper. Neither are legitimate related-party transactions.
But when millions of charitable dollars, private commercial ventures, and a massive social-media audience intersect, transparency about who owns what and who benefits financially matters.
šøļø AND NOW FOR THE PART THAT MAKES THIS ENTIRE THING SO ABSURD.
After following all these threads, examining state business registrations, reading financial audits, comparing tax returns, and trying to understand the relationships between all these entitiesā¦
We almost forgot one tiny detail.
THIS IS SUPPOSED TO BE AN ANIMAL RESCUE.
A SANCTUARY.
Remember the animals?
The dogs? The cats? The animals whose rescue stories attract millions of followers and inspire people to donate?
People arenāt donating because theyāre fascinated by LLC registrations, social-media monetization, or corporate restructuring.
Theyāre donating because they believe theyāre helping animals.
Yet here we are, trying to figure out where the nonprofit ends, where the private businesses begin, and who financially benefits from an enormous audience built around animal rescue.
HOW MUCH OF THIS ENTIRE EMPIRE ACTUALLY BENEFITS THE ANIMALS?
ā”ļøNot the personal brand.
ā”ļøNot the private companies.
ā”ļøNot the book promotions.
THE ANIMALS.
Because when something calls itself an animal sanctuary, the animals should be at the center of the operation and NOT the one who runs it!!!!
IS YOUR HEAD SPINNING YET? BECAUSE OURS SURE IS!! š¤Æ
And to think⦠we started out just trying to follow what happens to the animals.
(Sources: Oregon Secretary of State business filings; Oregon DOJ charity registry; IRS Publication 78; The Asher House 2023 and 2024 audited financial statements; 2024 Form 990 Schedule L; March 30, 2023 Patreon announcement; Meta Page Transparency and Ad Library.)