Safari Ltd

Safari Ltd We create lifelike animal figurines meant to teach children about the natural world around us. Get inspired today!

Safari Ltd® is an American owned and family operated manufacturer and worldwide distributor of Toys that Teach®. These authentic, hand-painted figurines have been inspiring children around the globe for three generations. Our mission is to teach children the importance of nature and its conservation through the joy of play. And we’ve been doing a solid job so far...
Creating Toys That Teach® is i

nherent in who we are. Safari Ltd® provides a wealth of educational information online in five different languages, ensuring our mission is heard internationally. Our team of Safarians is always exploring the latest wildlife news, paleontology discoveries and conservation efforts in the name of spreading awareness, perfecting our product and educating future generations. SafariPedia®, our online free-of-charge encyclopedia, is an extension of Toys That Teach®. This educational resource houses information on wild and prehistoric animals, which parents and educators use in tandem with our quality figurines. Safari Ltd® collections include more than 1,000 products, spanning from the mystical to the historical—dinosaurs, wildlife, dragons and fairies, horses and farm life, reptiles and sea life. http://wiki.safariltd.com/

Additionally, Safari Ltd®'s blog shares fun, educational DIY projects and out-of-the-box ways to use our time-honored Toys That Teach®. http://blog.safariltd.com/

With over 1,200 fun and unique products to choose from, you'll unleash your imagination with these hand-painted toys! Founder Bernard Rubel once said, “In a highly technical world the most endangered species is the imagination. Without imagination, the individual loses the creative spark.”

Safari Ltd® intends to never let that happen.

🍂Happy Fall, Y’all!Now if someone could please notify the weather. 🥵
09/01/2026

🍂Happy Fall, Y’all!
Now if someone could please notify the weather. 🥵

Build, problem-solve, and Play Your Way™! Blocks build the setting. Figurines become the residents. 🧱🐘Challenge kids to ...
08/24/2026

Build, problem-solve, and Play Your Way™! Blocks build the setting. Figurines become the residents. 🧱🐘Challenge kids to create homes, enclosures, towns, and more for their Safari Ltd. animals, dinosaurs or mythical creatures using their favorite building toys.
Ask questions: What else might they need? Where will everyone go? And, perhaps most importantly, is it T. rex proof?

What happens after “The End”? 📖That’s where play takes over. Add figurines to storytime and invite kids to build the set...
08/19/2026

What happens after “The End”? 📖
That’s where play takes over.
Add figurines to storytime and invite kids to build the setting, act out favorite scenes, or change the ending. 🐄🐷🛁

Think you know your Safari? 👀🔎We zoomed WAY in on a few familiar friends. From a fantasy creature to ocean dwellers and ...
08/15/2026

Think you know your Safari? 👀🔎

We zoomed WAY in on a few familiar friends.

From a fantasy creature to ocean dwellers and wild favorites, how many can you name from just a tiny piece of the picture?

Drop your guesses below 👇

Answers revealed in Stories tomorrow!

Our newest Safari fan! 🥹💚He’s all decked out in his Explore Florida bamboo fit and already hanging with the locals. For...
08/10/2026

Our newest Safari fan! 🥹💚
He’s all decked out in his Explore Florida bamboo fit and already hanging with the locals.
For scale: one little nugget = approximately one Bernie the Gator. 🐊😂
Welcome to the wild side, little explorer!

Bring more imagination to playtime! From realistic animal figurines and dinosaurs to TOOBS®, Good Luck Minis® and more, ...
08/03/2026

Bring more imagination to playtime! From realistic animal figurines and dinosaurs to TOOBS®, Good Luck Minis® and more, enjoy 20% off Safari Ltd items all month long at safariltd.com. It’s the perfect time to grab new figurines!

They’re here!!!Hurry and be one of the first to grab a Deinosuchus, Amazon River Dolphin, and Disco Super TOOB!
07/29/2026

They’re here!!!
Hurry and be one of the first to grab a Deinosuchus, Amazon River Dolphin, and Disco Super TOOB!

07/26/2026

Your feed could use a few more fins.🦈 Which type of shark is your favorite?

Add a little imagination, and epic adventures await! Where are your dragons playing today?
07/20/2026

Add a little imagination, and epic adventures await! Where are your dragons playing today?

You might be here a while. 👀How many Good Luck Minis® can you spot? From dinosaurs and dragons to ocean life, safari ani...
07/15/2026

You might be here a while. 👀
How many Good Luck Minis® can you spot? From dinosaurs and dragons to ocean life, safari animals, and tiny treasures, there’s always another favorite waiting to be found.
These little squishy collectibles are perfect for sensory bins, storytelling, math games, sorting and matching activities, party favors, classroom rewards, and pocket-sized adventures on the go. Small enough to travel anywhere, big enough to inspire hours of imaginative play.

Which mini are you hunting for first?

Address

8010 Westside Industrial Drive
Jacksonville, FL
32219

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 4pm

Telephone

(800)5545414

Website

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