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Monday 8am - 4pm Tuesday 8am - 4pm Wednesday 8am - 4pm Thursday 8am - 4pm Friday 8am - 4pm

Safari Ltd

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We create lifelike animal figurines meant to teach children about the natural world around us. Get inspired today!

Safari Ltd® is an American owned and family operated manufacturer and worldwide distributor of Toys that Teach®. These authentic, hand-painted figurines have been inspiring children around the globe for three generations. Our mission is to teach children the importance of nature and its conservation through the joy of play. And we’ve been doing a solid job so far...
Creating Toys That Teach® is inherent in who we are. Safari Ltd® provides a wealth of educational information online in five different languages, ensuring our mission is heard internationally. Our team of Safarians is always exploring the latest wildlife news, paleontology discoveries and conservation efforts in the name of spreading awareness, perfecting our product and educating future generations. SafariPedia®, our online free-of-charge encyclopedia, is an extension of Toys That Teach®. This educational resource houses information on wild and prehistoric animals, which parents and educators use in tandem with our quality figurines. Safari Ltd® collections include more than 1,000 products, spanning from the mystical to the historical—dinosaurs, wildlife, dragons and fairies, horses and farm life, reptiles and sea life. http://wiki.safariltd.com/

Additionally, Safari Ltd®'s blog shares fun, educational DIY projects and out-of-the-box ways to use our time-honored Toys That Teach®. http://blog.safariltd.com/

With over 1,200 fun and unique products to choose from, you'll unleash your imagination with these hand-painted toys! Founder Bernard Rubel once said, “In a highly technical world the most endangered species is the imagination. Without imagination, the individual loses the creative spark.”

Safari Ltd® intends to never let that happen.

10/20/2026

🚨 SASQUATCH SIGHTING ALERT! 🚨
In honor of National Sasquatch Awareness Day, we have photographic evidence that Bigfoot is alive, well, and lurking around our ToyTopia stores. 👣

10/16/2026

Who says Halloween fun has to come in a candy wrapper? 🎃👻

Our Safari Ltd. TOOBS are creeping into spooky season in all kinds of creative ways!

🍬 Trick-or-Treat Twist: Skip the sugar and hand out tiny treasures instead!

🧟 Frightfully Fun Scenes: Create creepy dioramas, haunted displays, or a zombie apocalypse inside a pumpkin. Because why not?

🧁 Spooky Sweets: Turn ordinary cupcakes into monstrously fun treats with TOOB figures as toppers and party favors! (Just remove before eating!)

Tiny figures. BIG Halloween possibilities. 🦇

How would YOU use your TOOBS this spooky season? Drop your ideas below! 👇

10/15/2026

You won’t want to miss out on these adorable new friends.
🧩EUGY 3D Puzzles make unique gifts, and they are a perfect size for Boo Baskets, stocking stuffers, and travel-sized fun!

10/12/2026

🐊🧁Bernie’s turning 44, and our beloved mascot is celebrating the only way he knows how…by showing some love to his fans!🥰
From October 9–16, save 25% on Safari Ltd. branded items and 15% on select distributed brands, including Eugy, Chalk & Chuckles, and Jane.
Consider it Bernie’s birthday gift to you. 🎁

Offer valid online at SafariLtd.com from October 9–16, 2026. Save 25% on eligible Safari Ltd. branded items and 15% on select distributed brands, including Eugy, Chalk & Chuckles, and Jane. Excludes bundles. Promotions are subject to change, substitution, or cancellation at any time without notice. All sale purchases are FINAL and are not eligible for returns, refunds, or exchanges.

10/08/2026

Not a bear. Not a prehistoric beast. Just the world’s largest rodent stealing hearts. 🥹
🎉SURPRISE! It’s a CAPYBARA! 🧡
Our newest Safari Ltd. figurine has officially entered the chat. And yes, we’re obsessed!
👀Coming VERY soon!
Head to the product page on safariltd.com and sign up for email notifications to be first to know when this cutie arrives!

10/07/2026

GET IT BEFORE THE STAMPEDE
The holidays have a funny way of going from plenty of time to HOW IS IT ALREADY DECEMBER?
Shop early, save big, and leave a little more room in November for the good stuff: family, traditions, pie…and not refreshing a sold-out toy page.

*The Pre Black Friday Sale is 25% off eligible merchandise on safariltd.com from October 7 through October 8, 2026 at 11:59 PM ET.
*Some exclusions apply, including but not limited to: LEGO®, Jellycat®, Yoto, Fahlo, Tonies®, and Maileg.
*Promotions are subject to change, substitution, or cancellation at any time without notice.
*All Sale Purchases are FINAL and are not eligible for returns, refunds, or exchanges.

10/06/2026

🌙 Meet The Night Crew - Nocturnal Animals Series
1. The Badger 🦡
When the sun goes down, badgers get active.
These primarily nocturnal mammals emerge from their underground setts to forage, and they can eat hundreds of earthworms in a single night! 🪱

Not bad for the night shift.

10/05/2026

This or That?
Fierce and Fantastical or Cute and Crafty?
Which type of dragon is winning a spot on your shelf.
Are you choosing a figurine or an Eugy 3D puzzle kit? Of course, both is always a winning answer.😁

10/02/2026

A new friend is coming soon…

09/28/2026

Spooky season is calling. Choose your Cryptid Council wisely…or wildly. Mothman? Bigfoot? Yeti? Little glowing Smiski? Who are you adding?

Address

8010 Westside Industrial Drive
Jacksonville, FL
32219

Opening Hours

Monday	8am - 4pm
Tuesday	8am - 4pm
Wednesday	8am - 4pm
Thursday	8am - 4pm
Friday	8am - 4pm

Telephone

(800)5545414

Website

https://www.safariltd.com/

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