04/10/2026
TRUST THE SCIENCE
Ingredients in a product determines what that product is capable of doing. It’s honestly that simple! Many products in this industry are marketed to perform certain functions, even though they are incapable of doing so. Why can’t they? Because the ingredients aren’t designed to perform these tasks. Don’t take my word for it…research is readily available on the internet. Educate yourself before making any decisions about what products you are going to use to hopefully enhance your results. Now, Let’s get a little more educated!
One ingredient that is found in a vast number of products in the hair care market is silicone. It plays a major role in the sheen products as well as most of the aerosol conditioners. As a result you need to understand what silicone does in these products.
*Silicone provides “instant shine”
How? It coats the hair strand creating a
smooth surface which enhances reflectivity
Of light which is responsible for providing
the glossy appearance.
THIS IS AN ILLUSION NOT HYDRATION
ITS MERELY A SURFACE EFFECT
*What are the downsides?
1.Silicone forms a barrier which is non-
water soluble (water can’t pe*****te it nor
remove it)
2.This barrier blocks moisture and nutrients
from penetrating the hide and hair which
leads to dryness underneath.
3.The DEATH CYCLE
The more you use these sheens the more
It requires to create the same glossy
appearance. The more you apply, the
more damage you cause. This oxygen &
water deprivation leads to dead follicles
which become brittle and break off or
fall out.
4.Clogged follicles
Silicones do not rinse off! As a result,
buildup occurs which can lead to hide
irritation and prevent normal hair growth.
This buildup can also damage the protein
and lipid chains that are responsible for
providing the first line of defense against
bacterial and fungal infections.
Now that you understand the real science let’s look at a better option.
THE SHOWCOAT SYSTEM
1. SILICONE FREE
2.Natural oils and extracts that supply nutrients to each dermis layer of the hide as well as the root of the hair follicle.
3.The natural compounds pe*****te the hair shaft rather than forming a barrier on the surface which prevents buildup and also allows for oxygen intake.
4.An ideal environment is established so the animals natural sebum production remains balanced and the hair follicles can thrive.
-IT’S TIME TO BREAK THE CYCLE
-STOP MASKING THE PROBLEM
-DETOX YOUR ANIMALS HIDE AND HAIR
-THE SHOWCOAT SYSTEM IS TRUSTED
BY THE MOST SUCCESSFUL BARNS IN
THE INDUSTRY BECAUSE THEY DEMAND
RESULTS!