10/21/2026
A LITTLE BARKING HOLLOW UPDATE 🖤
Well… apparently we’re doing this again. 😅
We were recently made aware that a local business is using elements very similar to our logo, and because we want there to be zero confusion about who is who, we’ve decided to make another change to our branding.
We’ve put a lot of thought into this one, and honestly, we’re pretty excited about where we landed. Our new logo keeps the pieces that feel unmistakably Barking Hollow while giving us a look that is a little more refined, distinctive, and uniquely ours.
One important clarification: our physical signage will NOT be changing.
We just invested in replacing our previous cat-and-dog signage, and we are absolutely not about to turn around and spend that money again. 😂 So if you see our current signage around town, that is still us! Our new logo will be used for our digital presence, printed materials, merchandise, and future branding as we transition things over naturally.
We’re a small business, and we’ve worked really hard to build a brand that our clients recognize and love. While having to change our logo again definitely wasn’t on our 2026 bingo card, we’d rather make the distinction now than have anyone accidentally confuse us with another business later.
Thank you, as always, for supporting The Barking Hollow and helping us grow. We appreciate you more than you know. 🖤🐩
New logo. Same Barking Hollow. Same people. Same pups. Same love.
