10/08/2026
I’ve had a few careers before dog training. I’ve run retail stores, managed businesses, and performed on high-level sales teams handling small, medium, and large transactions across a variety of industries. I was a preschool teacher, a director of marketing for a physical education program, and the list goes on and on.
I didn’t find dog training; dog training found me.
I started this business nearly eight years ago as just a side gig walking dogs. Little did I know that not only would I slowly develop a knack for it, but I’d also be able to push through what I thought I needed to do in life and forge my own path forward. It certainly didn’t feel like the right decision at the time—it was full of risk, and it still is! Dealing with people’s dogs isn’t always sunshine and rainbows, especially when you land feet first in the aggression and rehab world like I did. I used to think surely there were plenty of other people touching and working with these dogs, only to realize there were very few.
Those misunderstood dogs whether they’re anxious, fearful, aggressive, or just hyperactive pull at the deepest part of me and who I am as a human. I was a kid who was diagnosed with ADHD at just six years old because I didn’t fit the mold. I tried very hard to step into the family business I was in line to run, but ultimately opted out of that path, feeling like an absolute failure at the time and grinding through plenty of mental health struggles through my 20s.
Still to this day, I had someone get completely confused by our conversation and think I was looking for a reference to work as a prison guard. Hell, I even have family members who even recently will say, “Hey, Wade, when are you gonna get a regular, stable, normal job?” And that’s okay! Because at the end of the day, this feeds my family and allows us to pursue our dream of helping owners transform their dogs.
So here’s to being nontraditional, never making sense, and never fitting in.
