03/12/2026
BEYOND THE FIRST FIVE INGREDIENTS
While the first five ingredients play a significant role in the nutritional make-up of your dog’s food, every single ingredient is important. Each and every ingredient in our food is carefully chosen to work with the other to supply your companion animal with a highly nutritious and perfectly balanced meal every day, every year over a lifetime.
HIGH-QUALITY PROTEINS - Proteins are the building blocks of all living organisms. Protein is essential for all bodily functions including those of the brain, heart, skin, skeleton and many others. Our food contains at least 26% of high-quality protein. Look for identifiable animal proteins such as "chicken meal" rather generic terms like "poultry meal," which can consist of any fowl (turkey, chicken, geese, etc.).
CHICKEN MEAL VS. CHICKEN - Some foods contain chicken meat or chicken parts, which naturally hold a fair amount of water. We prefer to use chicken meal because most of the water has been removed, which makes it a concentrated source of protein. This means that there is a greater “protein content” in one pound of chicken meal versus one pound of chicken meat. That’s why high-quality chicken meal is a key ingredient in Life’s Abundance foods.
WHOLE GRAINS - Whole grains are an excellent source of protein, fiber, B vitamins, iron, zinc and other essential minerals. They also provide the kind of carbohydrates that deliver sustained energy to your dog. We include the natural goodness of Ground Brown Rice and Oat Groats in our Dog Food.
VITAMINS AND MINERALS – The proprietary blend of vitamins and minerals in our foods was carefully selected to work in concert with all of the other ingredients to enhance the overall nutritional value of the food.
ANTIOXIDANT SYSTEM – Among other nutrients, our antioxidant system includes vitamins A, C and E.
CHICKEN FAT - We believe the primary fat source in dog food should be animal-based because these fats contain a profile of fatty acids that are easily metabolized and generally more available to the body. Animal fats can vary in quality, so look for a species-specific fat like “chicken fat” (versus “animal fat”) to be certain of the kind of fat your dog is eating.
OMEGA-3 FATTY ACIDS – Omega-3 fatty acids are some of the most extensively researched natural nutritional ingredients in the world. Among its many health benefits, the omega-3’s in our food help support healthy skin and a shiny coat. We also include flaxseed meal for its outstanding nutritional profile and its contribution to healthy skin and coat.
DIETARY FIBER - Fiber is required in every diet to maintain healthy intestinal tract and good nutrient absorption.
PROBIOTICS – Our species-specific probiotics help support healthy immune and digestive systems.
Contact me, as an independent rep, for more information!
