BELLY UP

BELLY UP BELLY UP pet treats aims to create the most memorable experiences and relationships between you and your pets with our treats.

All BELLY UP products sold are 100% natural; ethically sourced from around the world.

Guess the drop 🫳🏻Something new, something old and something novel ✨Ready in September! 🤩Which ones are you looking forwa...
24/08/2026

Guess the drop 🫳🏻

Something new, something old and something novel ✨

Ready in September! 🤩

Which ones are you looking forward to the most?
Drop it in the comments!

08/08/2026

We polled the real bosses (the puppers), and the results are officially in! 🐶👑

Drop an emoji in the comments for your pup’s true favourite:
🥖 Braided Bully Stick (51%)
🦘 Free-Range Roo Chews (37%)
🥩 Grass-Fed Lamb Steak (22%)

🛒 Shop the top picks at the link in bio!
🏷️

03/07/2026

dog parent math:
buying treats = saving money because they’re happy ✅
buying supplements = investing in their future ✅
buying another toy = enrichment ✅
basically everything in this cart is essential 🙂‍↕️

dogcommunity

🐟 Did you know one of the best supplements you can add to your pet’s bowl is Salmon oil?Just a few pumps daily can help:...
18/06/2026

🐟 Did you know one of the best supplements you can add to your pet’s bowl is Salmon oil?

Just a few pumps daily can help:
✨ Reduce itching & scratching
✨ Promote a softer, shinier coat
✨ Support healthy joints & mobility
✨ Boost heart, brain & immune health
✨ Make meals extra irresistible

Made from sustainably sourced wild-caught Alaskan salmon, this nutrient-dense formula delivers a powerful blend of Omega-3, 6 & 9 fatty acids, including EPA and DHA, without unnecessary fillers. Plus, it’s suitable for both dogs and cats!

Whether you have a playful puppy, an active adult, a senior dog, or a feline friend, adding salmon oil to their daily routine is an easy way to support lifelong wellness.

Because healthy pets start from the inside out 💖

🛒 24/7 on bellyup.sg/wellness

What does a healthy, natural treat and chew rotation look like? Exactly like this 👆🏻Our range of treats and chews are fo...
31/05/2026

What does a healthy, natural treat and chew rotation look like? Exactly like this 👆🏻

Our range of treats and chews are focused entirely on clean, single-protein nutrition with no hidden nasties.

And because we believe variety is the spice of a pup’s life, we’re expanding our range! Keep your eyes peeled in a couple of months for a new lineup of treats and chews with a fresh protein selection.

Meanwhile, head over to our website to explore all 14 of our current selection!

🛒 24/7 on bellyup.sg/treats (link in bio!)

premiumdogtreats

Have we shared why our packaging looks different from most commercial brands?We noticed most treats are tucked away in o...
16/05/2026

Have we shared why our packaging looks different from most commercial brands?

We noticed most treats are tucked away in opaque pouches, often with only a tiny window to peek through. We wanted to take a different path. We intentionally sought out clear, see-through pouches because we believe all our treats deserve to be front and center. For us, transparency isn’t just a buzzword—it’s our standard. We want you to see the texture, the quality, and the care in every single bag. With our brand, what you see is exactly what you get ✨🐾

It’s giving premium, high-protein energy 💅
07/05/2026

It’s giving premium, high-protein energy 💅

Have we shared why our packaging looks different from most commercial brands? We noticed most treats are tucked away in ...
07/05/2026

Have we shared why our packaging looks different from most commercial brands?

We noticed most treats are tucked away in opaque pouches, often with only a tiny window to peek through. We wanted to take a different path. We intentionally sought out clear, see-through pouches because we believe all our treats deserve to be front and center. For us, transparency isn’t just a buzzword—it’s our standard. We want you to see the texture, the quality, and the care in every single bag. With our brand, what you see is exactly what you get. ✨🐾

The BELLYUP family just got a bit bigger! 🐾 Meet the 2026/27 crew helping us kick off Spring:• •Our resident greedy dog...
15/04/2026

The BELLYUP family just got a bit bigger! 🐾 Meet the 2026/27 crew helping us kick off Spring:

• •
Our resident greedy doggo since 2018, the very reason we started BELLYUP 💕

• .lim •
Born in New Delhi, an explorer of Bangkok and Thailand, and now bringing those global vibes back home to SG with his catto sister 🌏

• .leave.it •
A handsome 3-year old floof living his best life going on adventures with his pawrents (with his many cute hats 🧢)

We love that these pups represent so many different journeys, and we know you’ll love following them as much as we do!

Give them a follow—rumor has it there’s a treat in it for you! 🍭

Address

3017 Bedok North Street 5
Simei
486121

Telephone

+6597361272

Website

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