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Vet VPG One-stop platform for managing all veterinary supplies.

Effortlessly compare products, make purchases, and keep track of orders from the top suppliers in the industry.

PRIVATE-LABEL PET PRODUCTS ARE GOING PREMIUMPrivate-label pet products are moving beyond the traditional “budget-friendl...
30/09/2026

PRIVATE-LABEL PET PRODUCTS ARE GOING PREMIUM

Private-label pet products are moving beyond the traditional “budget-friendly” positioning.

A new ADM 2026 report highlights a growing shift toward value-forward premiumization, with pet owners looking for quality, functional benefits and better ingredients without necessarily choosing the most expensive options.

Key Market Signals:
*Private-label pet product unit sales grew 5.4% in 2025.
*Private-label pet treats grew 67% .
*Private-label pet supplements grew 39% .
*77% of global pet owners say functional benefits are worth paying more for .
*62% say ingredient lists are a primary reason for switching pet food brands.

Functional nutrition, ingredient transparency, clean-label products and premium-quality positioning are becoming increasingly important to pet owners.

Source : https://www.petfoodindustry.com/pet-food-market/market-trends-and-reports/news/15835667/report-top-trends-reshaping-private-label-pet-products

30/09/2026

📦 Your inventory shouldn’t become your biggest hidden expense.

Expired stock. Overstocking. Slow-moving products. Money stuck on shelves.

That’s where Vet VPG comes in. 🐾

We help veterinary practices buy smarter, manage procurement better, reduce wastage, and make every purchase count.

Because the goal isn’t to buy more.
It’s to buy what you need, when you need it.

Vet VPG
Buy smarter. Waste less. Grow better.

For more information :
📞: 7386290077
🌐: https://www.vpgvet.com/

ADIDAS Just Became a Major New Player in the Pet Industry!The pet industry is getting a stylish upgrade! adidas Original...
29/09/2026

ADIDAS Just Became a Major New Player in the Pet Industry!

The pet industry is getting a stylish upgrade! adidas Originals has launched its first-ever standalone Pet Collection in India, designed for both dogs and cats.

The collection includes pet apparel, collars and pet carriers, combining the brand’s streetwear identity with comfort and everyday functionality.

*Pets are becoming a lifestyle market, not just a care category.
*Pet fashion & accessories are gaining mainstream attention.
*Premium pet spending is opening new business opportunities.
*Global brands entering the space could accelerate India’s pet industry growth.

📌 Stay updated with the latest pet industry insights.

source: https://infashionbusiness.com/home/news_details/8463/18

🐾 Fair Pricing. Better Savings. Stronger Veterinary Practices.With VPG, veterinary clinics can benefit from standardized...
28/09/2026

🐾 Fair Pricing. Better Savings. Stronger Veterinary Practices.

With VPG, veterinary clinics can benefit from standardized vendor pricing and consistent savings, regardless of their location in India.

💰 Better procurement
📍 Consistent pricing
🤝 Strong vendor partnerships
📈 More value for your practice

Join VPG and make every purchase count.

For more information :
📞: 7386290077
🌐: https://www.vpgvet.com/

🐾 Wipro Enters India’s ₹5,500+ Crore Pet Food Market!Wipro Consumer Care has entered India’s growing pet food market wit...
28/09/2026

🐾 Wipro Enters India’s ₹5,500+ Crore Pet Food Market!

Wipro Consumer Care has entered India’s growing pet food market with the launch of Snuggles, its new dog nutrition brand.

What’s included?

🔹 Dry dog food with kibble + freeze-dried chicken chunks
🔹 3 variants for different life stages and breeds
🔹 Made with human-grade ingredients, according to the company
🔹 Available across retail and online platforms

🐾 Wipro’s entry highlights the growing opportunities and increasing competition in India’s rapidly expanding pet food and pet nutrition market.

📌 Stay updated with the latest pet industry insights.

source : https://economictimes.indiatimes.com/industry/cons-products/food/wipro-consumer-care-enters-pet-food-market-with-launch-of-snuggles/articleshow/133538822.cms?utm_source=chatgpt.com

The Veterinary Drugs Market Is Set to Reach US$534 Billion!The global veterinary drugs market was valued at US$30.54 bil...
26/09/2026

The Veterinary Drugs Market Is Set to Reach US$534 Billion!

The global veterinary drugs market was valued at US$30.54 billion in 2025 and is projected to reach US$53.05 billion by 2034, expanding at a 6.44% CAGR (2026–2034).

What’s driving this growth?

🔹Rising disease-prevention spending
🔹 Increasing pet healthcare expenditure
🔹Growing zoonotic and production-disease risks
🔹Regulatory support for new and conditionally approved animal drugs

🐾 Pet humanization is also driving higher spending on preventive care, chronic-disease management, and specialty therapies.

📌 Stay updated with the latest veterinary industry insights.

Source : https://www.animalhealthindia.com/new-report-global-veterinary-drugs-market-size-2025-2034/

🚩 Not every red flag in a veterinary clinic is medical. Some are business red flags.From inventory gaps to unchecked sup...
25/09/2026

🚩 Not every red flag in a veterinary clinic is medical. Some are business red flags.

From inventory gaps to unchecked supplier pricing, small oversights can impact your clinic’s profitability.

A successful veterinary practice needs more than great patient care. It needs smarter business management.

🐾 Build a smarter practice with Vet VPG.

For more information :
📞: 7386290077
🌐: https://www.vpgvet.com/

Lickicious Raises ₹19 Crore, Targets ₹100 Crore RevenueDigital-first pet food brand Lickicious, operated by Nuvexo Welln...
24/09/2026

Lickicious Raises ₹19 Crore, Targets ₹100 Crore Revenue

Digital-first pet food brand Lickicious, operated by Nuvexo Wellness Pvt Ltd, has raised ₹19 crore in growth capital through a combination of equity and institutional debt.

The company is targeting ₹100 crore in annual revenue as it expands from a digital-first pet food business into a broader multi-category, omnichannel pet nutrition company.

🔹Developing a 60,000 sq. ft. manufacturing & distribution footprint
🔹Expanding production capacity and supply reliability
🔹Investing in R&D, quality, manufacturing and supply chain
🔹Broadening its portfolio across products, formats and species
🔹Expanding across multiple sales channels

Lickicious says the ₹100 crore revenue target is a key milestone towards its longer-term ambition of becoming one of India’s leading pet food companies.

A notable development in India’s rapidly evolving pet nutrition market.

Source 🔗 :
https://entrepreneur.economictimes.indiatimes.com/news/funding/lickicious-raises-19-crore-to-scale-towards-100-crore-annual-revenue/133913356

FreDun Pharmaceuticals Acquires 26% Stake in Goodman VetcareFreDun Pharmaceuticals has acquired a 26% stake in Goodman V...
23/09/2026

FreDun Pharmaceuticals Acquires 26% Stake in Goodman Vetcare

FreDun Pharmaceuticals has acquired a 26% stake in Goodman Vetcare, valuing the veterinary retail company at ₹300 crore.

Goodman Vetcare, operating since 1989, sells veterinary medicines, pet food, accessories and other pet-care products.

Key Highlights:
*Reported ₹23.6 crore revenue in FY26
*Targeting ₹40 crore in FY27 and ₹56 crore in FY28
*Plans to open at least 8 new stores across 3 cities
*Expansion beyond Maharashtra by end-2027
*Targeting around ₹100 crore revenue by FY31

Overall, this development reflects the growing investment, organised retail expansion and business opportunities emerging across India’s pet-care and veterinary market.

Source 🔗 :
https://retail.economictimes.indiatimes.com/news/health-and-beauty/pharmacy/fredun-pharmaceuticals-acquires-26-per-cent-stake-in-goodman-vetcare/134408616

23/09/2026

Busy clinic. Growing patient load. Endless procurement headaches.

What happens when a veterinary practice stops chasing suppliers and starts buying smarter?

Watch how Vet VPG helps clinics simplify procurement, access better pricing, and focus on what truly matters — treating pets. 💙

Get your membership today!

For more information :
📞: 7386290077
🌐: https://www.vpgvet.com/

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