Four Roots Pet Products

08/19/2026

Is your dog’s raw food priced drastically lower than what you pay for meat products at the grocery store? It might be time to take a closer look. 🥩

At Four Roots, we source our ingredients from Canadian-inspected facilities, utilizing components packaged for the human-grade food chain. (The single exception is our green tripe—because no human wants an unaltered tripe on their dinner plate, but our dogs thrive on it!)

Because we buy from the human-grade chain, our pricing is directly tied to real market costs and availability. To put it in perspective, the average cost of ground beef for consumers in Alberta hovers between $6 and $10 per pound.

If you are buying raw beef pet products that are priced drastically lower than regular market meat pricing, it’s a good time to have an open chat with your supplier about their sourcing and labelling standards and where that meat is actually coming from.

Is low pricing a red flag for you when buying raw dog food or do you look for other warning signs first? Sound off in the comments!

(Photo taken by our delivery partner Raw Pet Food & Health Products )

07/13/2026

With Timber watching you, there's no other option than to make the best raw pet food in Alberta! 👀🐱🐶

In a market without regulation, we enforce rigorous, self-imposed standards every day for our raw pet food blends.

For example, if a batch comes off the line and we feel it is anything less than ideal for our clients, it gets thrown out. Period.

We have and will absorb the financial loss because your pet’s safety and your peace of mind are worth far more than a saved batch.

👇 Tell us we aren't the only ones who live under the constant judgement of a furry family member.... 🫣

📍 3, 4812 78 Street, Red Deer, Alberta 👉 Shop fourroots.ca

06/29/2026

🚧 Important Store Update for This Week! 🇨🇦

We have a couple of changes to our regular schedule this week.

🗓️ Tuesday June 30: Our front parking lot will be closed while we have new concrete poured. The store will still be OPEN from 10:00 AM – 4:00 PM, but all customers will need to use our back entrance.

To get to the back:
➡️ Continue down 78 Street around the bend.
➡️ Take the first left into our back alley.
➡️ Park right in front of the large bay doors—that’s where you’ll find our customer entrance for the day.

🇨🇦 Wednesday (Canada Day): CLOSED
If you need to stock up on food before the holiday, we encourage you to stop by Tuesday, as we’ll be closed on Wednesday.

We appreciate your patience while we make improvements to our property, and we apologize for any inconvenience. Thank you for supporting local! We hope everyone has a safe and happy Canada Day! ❤️🤍

06/24/2026

Behind the Bowl: Real Food, Real Talk

Welcome to Behind the Bowl—our open-door digital kitchen. This is where we pull back the curtain and give you total visibility into how your pet’s food is actually sourced, formulated, and manufactured right here in Red Deer. From raw ingredient updates and nutritional science to facility news and honest industry real-talk, we’re keeping it completely transparent. No secrets, no surprises.

Check out our first blog post here:

No sneaky recipe swaps or hidden ingredients. Learn how Four Roots is bringing absolute transparency to the Alberta raw pet food market. Come visit us!

06/19/2026

Grab high value treats and leashes for training at Four Roots! Melissa is very excited to share her favourite handcrafted leashes with you and your pups!

Currently in stock:

Mendota - 1/2" Slip Lead

Mendota - 3/8" Slip Lead

Mendota - 3/8" Snap Leash

🐾 Leash and collar in one and adjustable to any neck size (slip leads)

🐾 Used by professional trainers and handlers for many years this product has now been adapted for walking and training

🐾 Soft on the hands with its “Broken in Feel” easy to use and pliable enough to fit in your coat pocket

🐾 Brass, satin nickel or black metallic hardware and oil tanned leather splices

🐾 Vibrant colors with durable long-lasting multi-filament polypropylene rope

🐾 Machine washable, air dry only

We want to know—are you team Slip Lead or team Snap Leash for training? 🐕 Drop your favorite style (and your pup's favorite color!) in the comments below! 👇

06/07/2026

We promise, we love you all and the questions you ask! 🎭😂 Questions mean you are engaging with us and that makes our hearts sing.

For those new to Four Roots, here is the official breakdown:

🦴 Dog Food: Yes, it’s our absolute specialty! Raw to premium dry food—we have you covered.

🌱 Vegan Cat Food: Nature says a firm "no" to this one. Cats are obligate carnivores, so we stick strictly to the real meat they need to thrive! Our raw meals are a cat's dream! 😍

🥩 Treats: Always a resounding YES. We have locally made treats to make you your pet's ultimate favourite human.

To anyone else who works in customer service or runs a business: tell us your industry and the craziest question you've had to tackle below! 👇