10/22/2026
Some kibble brands would rather you didn’t know these things, but we think you should be empowered to make the very best decisions for your pet:
1. The Great Salt Divide -
Have you ever seen “salt” as an ingredient in kibble?
Since 1% max salt is allowed per bag (and kibble ingredients are listed by weight) every item after salt is only 1% or less of the contents!
2. Breaking Ingredients Into Multiples -
Generally, most dogs and cats do best on high meat diets.
You may see “lamb meal” as the first ingredient, followed by “pea protein,” “pea flour,” and “pea fiber.” This means your bag is mostly peas - not meat!
3. Inaccurate Hype Words on the Bag -
Words like “natural,” “premium,” “holistic,” and “hypoallergenic” aren’t regulated!
Any brand can slap them on the bag to seem impressive. Reading the ingredients label is far more reliable 💪🏻
Want to learn helpful tips about pet nutrition? Check out our page for more, and feel free to ask us anything in the comments! 👇🏻
