04/06/2026
We’ve been a little quiet lately.
Not because we’ve stopped building.
But because we’ve been asking bigger questions.
Over the past few years, through creating products, speaking with cat parents, attending events, and living with our own cats every day, we’ve realised something:
Many challenges in cat ownership aren’t really product problems.
They’re living space problems.
Where should the litter box go?
How do you create enough enrichment in a small apartment?
How do you keep plants, furniture, humans, and cats living comfortably together?
Every home is different.
Every cat is different.
Every family is different.
And the more we learn, the more we realise that there is no one-size-fits-all solution.
That’s why we’re beginning to explore how Ecoboco® can go beyond products and help create more thoughtful human-cat living environments.
We’re currently developing new ways to support different households through more personalised recommendations, insights, and services designed around the unique needs of both people and their cats.
It’s still early.
We’re listening, learning, and building.
But we’re excited about what comes next.
Because at the end of the day, Ecoboco® has never just been about products.
It’s about helping people and cats live better together.
