28/07/2026
Ever had a toothache? That pain is what many pets are suffering in silence as you read this. Did you know that around 80% of dogs over the age of three and up to 70% of cats over the age of two show signs of periodontal (gum) disease?
I feel the pet industry is making millions on the treatment NOT the prevention. Don't agree or believe me? You can read and example here... https://www.grandviewresearch.com/industry-analysis/us-pet-dental-health-market-report
The question to ask is WHY are dental issues increasing?
The problem starts quietly.
Every day, a soft bacterial film called plaque forms on the teeth. If it isn't removed, it hardens into tartar (calculus). Over time, bacteria beneath the gum line can damage the gums, ligaments and bone supporting the teeth, leading to bad breath, inflamed gums, pain when eating, loose teeth and eventually tooth loss.
Periodontal bones once damaged DON'T COME BACK.
In their natural surrounds wild dogs and cats don't eat soft processed foods they tear through muscle, tendons, cartilage and raw meaty bones. This natural chewing action helps mechanically remove plaque before it becomes hardened tartar while exercising the jaws and massaging the gums. It may be said well "our cats and dogs are domesticated". True however their physiology requires the same nutrition as their relatives. There are feral dog and cat populations thriving and their not getting monthly dental care or fancy treatments because they're food is their maintenance.
Research has shown that raw meaty bones can significantly reduce dental calculus through this natural abrasive action.
For cats, items such as chicken necks, duck wings and rabbit pieces can encourage natural chewing behaviours. For dogs, appropriately sized raw meaty bones offer similar benefits while catering to their size and chewing strength.
Always choose bones appropriate for your pet's size, as I rule I onlt feed bones my dog can ultimately eat. Feed raw (never cooked), and supervise while chewing if new to bones.
