Magic & Mojo

Magic & Mojo Magic & Mojo believes all animals should thrive, not just survive. Providing all your pet's needs through food & treats, training, education & support.

03/09/2026

Foundations are more than just sitting pretty ๐Ÿฉ

What's your dog's currency ๐Ÿ’ฐ
03/09/2026

What's your dog's currency ๐Ÿ’ฐ

Find it and it will ignite them๐Ÿ”ฅ
Food? Maybe.

Itโ€™s easy to carry.
Easy to deliver.
And easy peasy to repeat.

For many dogs, itโ€™s also incredibly valuable.

But hang on a minute, I think sometimes we get so used to reaching for food that we forget to notice what else a dog is working incredibly hard to access.

Running.
Going to investigate something different.
That sniff time.
Interaction with someone that loves them.
The chance to figure something out.

Those things can have enormous value too.

And the interesting bit?

We don't actually get to decide what our dog finds rewarding.

Of course we can offer something.
They may even like it.
But does it ignite them?

What they choose to do, return to and work for tells us a whole lot more about its value to them.

Watch what your dog repeatedly seeks out.
What do they work just that little bit harder for?
What do they choose when several options are available?

That's where you start discovering their individual โ€œcurrencyโ€.

And it might not be what you expected.

So if your dog was ridiculously wealthy in just ONE of the currencies on today's graphic, which one would it be?

02/09/2026

September's Recipe Cards have some stunning menu selections ๐Ÿฅฃ

Check out the Adoption album to get a glimpse of key ingredients needed

The Velcro Cat ๐Ÿˆ
Mila 18 months F Maine C**n
Tali 3yo F Maine C**n
Goblin 3yo British Longhair

The Zoomie Menace ๐Ÿˆ
Winnie 5 month F Maine C**n
Lyca 5 month F Maine C**n
Scooter 8 month M Maine C**n

The Silent Judge ๐Ÿฑโš–๏ธ
Rory 2 yo M British Shorthair
Rosa 6yo F British Shorthair

The Snack Bandit ๐Ÿฑ๐Ÿฅจ
Nora 6 yo F Maine C**n
Hope 6 yo F Maine C**n

Window Philosopher ๐ŸชŸ
Berloiz 2yo M British Longhair
Mitzi 2yo F British Longhair
Kyril 3yo M Siberian
Mable 7yo F Siberian

The Chatterbox ๐Ÿ“ฃ
Toulouse 2yo M British Longhair

๐Ÿ“ฉ Send us a message today to get to know more about these gorgeous floofs

We remember them We speak their names with love โค๏ธ
30/08/2026

We remember them
We speak their names with love โค๏ธ

RAINBOW BRIDGE REMEMBRANCE DAY

The relationship between humans and animals is something special, because somehow, when the world gets to be too stressful or cruel, or when you seem to face any type of challenge โ€” your pet is there.

Your pet doesnโ€™t judge you, doesnโ€™t ask you to explain. Your dog or cat simply lays its head in your lap and loves you.

It starts so sweetly and unassumingly. You bring your puppa or kitten home. Whether itโ€™s a newborn pup or an older rescue, it doesnโ€™t take long for you to get used to your pet in your home: digging through your laundry, sleeping on your shoes, and licking your eyelids to wake you for a walk.

And before you know it, your pupโ€™s a part of your life. Loves you, needs youโ€ฆ and you need your pet more than you thought you would. Itโ€™s strange because they canโ€™t speakโ€ฆ but they understand every word you say (namely โ€œwalk,โ€ โ€œtreat,โ€ โ€œbath,โ€ and โ€œloveโ€).

The human-animal bond is powerful โ€” if for no other reason than that you can truly love one another unconditionally. The loss of a pet is a terrible loss, whether you get a full life of adventure & memories or tragically cut short, the pain is no less.

Today we honour & share all those beautiful ones who have taken their last journey, to frolic free of pain, waiting for us at the rainbow bridge. ๐ŸŒˆ

Stomp hard with thunder darlings, forever in our hearts ๐Ÿ’”

29/08/2026
29/08/2026

Solid argument ๐Ÿ˜…

A great read ๐Ÿ“š
24/08/2026

A great read ๐Ÿ“š

If Kibble Is So Bad, Why Do Some Dogs Live Long Lives?

A client asked me a question yesterday that I believe deserves a serious, science-based answer and discussion.

My client has been feeding her dog a raw diet because, like many pet parents, she genuinely believes she is choosing the better, more health-promoting option. However, she has observed something that does not fit neatly into the usual "kibble vs. fresh food" narrative:

She knows of many dogs, past and present, who consume kibble and have lived very long, healthy lives.

So naturally, she asked me if her decision to feed a raw diet was actually the right decision.

This is a question that deserves more attention. It highlights an important fact that is frequently misunderstood in canine nutrition:

Dogs don't require "fresh food." They require nutrients.

Does this surprise you? Truthfully, the body does not "care" whether zinc came from beef, a mineral premix, or another ingredient. It doesn't care whether vitamin E came from a whole food or was supplemented. And it doesn't care whether calcium came from a bone or seaweed calcium.

A dog's physiology requires adequate amounts of essential nutrients, in appropriate proportions, every day. PERIOD.

That is the foundation of nutrition...and where kibble teaches us something important.

A properly formulated complete-and-balanced commercial diet is, fundamentally, a nutrient-delivery system. The manufacturer formulates the food to provide required nutrients at specified concentrations for the intended life stage.

That means a dog eating the same complete diet every day can receive a nutritionally adequate diet without every individual meal containing a perfectly balanced assortment of muscle meat, organs, vegetables, eggs, fish and supplements.

The formulation has already done that mathematical work.

Truth be told, that is one reason dogs can, and do, live long lives eating commercial diets.

Now don't get me wrong! Their longevity does not prove that kibble is inherently superior. But it absolutely demonstrates that the format of the food is not the determining factor in nutritional adequacy.

Now consider the homemade raw diet.

My client's diet was made from foods that many people would consider exceptionally nutritious.

โœ”๏ธ It was fresh.
โœ”๏ธ It was raw
โœ”๏ธ It consisted of human-grade meats
โœ”๏ธ The quality of ingredients were exceptional
โœ”๏ธ It looked wholesome

But when I analyzed the recipe, it was severely deficient in every mineral and deficient in most vitamins.

That is not a theoretical problem.

That is a nutritional problem.

This is honestly where I wish pet parents would stop confusing fresh food and ingredient quality with nutritional completeness.

A diet can contain excellent fresh ingredients and still fail to provide the nutrients required to maintain normal physiology and to produce longevity.

A bowl of fresh food is NOT a nutrient profile, and it is certainly not a formulation.

A recipe containing meat, organs, raw meaty bones, vegetables and berries may look nutritionally impressive, but appearance tells us almost nothing about whether the diet supplies adequate:

โ–ช๏ธ Calcium
โ–ช๏ธ Phosphorus
โ–ช๏ธ Zinc
โ–ช๏ธ Copper
โ–ช๏ธ Manganese
โ–ช๏ธ Iodine
โ–ช๏ธ Selenium
โ–ช๏ธ Iron
โ–ช๏ธ Vitamin A
โ–ช๏ธ Vitamin D
โ–ช๏ธ Vitamin E
โ–ช๏ธ B vitamins
โ–ช๏ธ Essential fatty acids
โ–ช๏ธ And numerous other required nutrients

It also does not tell us whether those nutrients are present in appropriate amounts relative to one another. This is known as nutrient ratios. Ratios are vitally important for nutrient absorption potential.

Nutritional formulation matters!

"But my dog looks healthy."

I hear this all too frequently...and I understand why.

A dog can have beautiful eyes, a shiny coat, excellent energy and normal stools while a diet is nutritionally inadequate. Understand that some nutritional deficiencies don't produce dramatic clinical signs immediately. The body also has adaptive mechanisms and stores for certain nutrients.

Clinical disease can therefore be the late manifestation of a nutritional problem, rather than the first indication that something was wrong. This is the reason why nutritional science cannot be reduced to:

"My dog has eaten this for years and seems fine."

While that observation is meaningful, it is not a nutrient analysis.

This may surprise pet parents...

I am not arguing that kibble is automatically better than fresh food, rather I am demonstrating something much less controversial:
๐Ÿ‘‡
A nutritionally complete commercial diet is preferable to an unbalanced homemade diet.

Period.

If someone feeds kibble that meets established nutrient requirements, their dog may be receiving adequate nutrition.

If someone feeds a homemade raw or cooked diet that is severely deficient in calcium, zinc, iodine, vitamin D, vitamin E and other nutrients, calling it "fresh" does not correct those deficiencies.

Freshness cannot compensate for missing nutrients.

That said, "complete and balanced" does not mean "perfect." This distinction matters, too.

Nutritional adequacy is the foundation, not necessarily the ceiling.

There are legitimate reasons someone may choose a properly formulated fresh-food diet.

Fresh foods provide different nutrient matrices, fatty acids, amino acids, minerals, vitamins and biologically active compounds. Diets can also be customized around an individual dog's energy requirements, preferences, gastrointestinal tolerance and specific medical circumstances.

But once a pet parent chooses homemade feeding, they inherit the responsibility for nutritional formulation.

That's the trade-off.

You don't get to remove the formulation requirements simply because the ingredients are fresh.

This is why I am so persistent about nutrient saturation.

When I formulate a canine diet, I am not asking if a dog looks healthy. I am questioning whether the diet actually meets that specific dog's physiological requirements.

โ€ผ๏ธThat means evaluating the diet quantitatively, not aesthetically.

It means looking at nutrient concentrations, energy density, life stage, body weight, essential nutrient requirements, mineral relationships and the individual dog's circumstances.

Because ultimately:

A dog eats food.

The body uses nutrients.

Those are related, but they are not the same thing.

๐Ÿ“Œ
My client's question really motivated me to think about the overall "kibble vs. fresh" argument.

Perhaps the better concern is not which type of diet is best, rather we should be concerned more about which diet is actually providing the nutrients each individual dog requires in the amounts that are optimal to produce stellar health and longevity.

A diet does not become nutritionally complete simply because we put fresh ingredients in the bowl.

And kibble does not become nutritionally inadequate simply because it came out of a bag.

The science is in the nutrient profile, not the marketing category.

And that is exactly why I will continue to strongly advocate for properly formulated raw and cooked diets.

Not simply because they are fresh, but...

because they are nutritionally complete.

Your dog needs nutrients. Give the nutrients the credit.

โ€” The Holistic Canine ๐Ÿพ theholisticcanine.us

Professionally formulated fresh-food diets:
theholisticcanine.us/services

DIY NRC balanced meals at home:
"Fresh-Food Feeding Explained" eBook
Available on our website
https://theholisticcanine.us/ebook/






Please read ๐Ÿ“š & share ๐Ÿ™
24/08/2026

Please read ๐Ÿ“š & share ๐Ÿ™

๐—ง๐—ผ๐—ผ๐—น๐˜€ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐—ง๐—ฟ๐—ฎ๐—ฑ๐—ฒ

The dog training world is a ๐™จ๐™ฉ๐™ง๐™–๐™ฃ๐™œ๐™š ๐™ค๐™ฃ๐™š.

Imagine telling a carpenter which tools they are allowed to use to craft a beautiful piece of wood. Or telling a surgeon that a number ten blade is banned because there are other ways to perform the procedure.

When we are training dogs and modifying behaviour, trainers and handlers have many possible tools available.

Food, toys, puzzles, harnesses, halters, flat collars, martingales, check chains, prong collars and remote training collars can all help a person communicate with the dog in front of them.

Some people use a water sq**rt bottle.

Some clap their hands.

Some growl at their dogs.

Trainers who work stock dogs may use a garden rake as part of their communication with a dog.

๐‚๐จ๐ฎ๐ฅ๐ ๐š ๐ซ๐š๐ค๐ž ๐›๐ž ๐ฎ๐ฌ๐ž๐ ๐ญ๐จ ๐›๐ž๐š๐ญ ๐š ๐๐จ๐ ? ๐Ž๐Ÿ ๐œ๐จ๐ฎ๐ซ๐ฌ๐ž ๐ข๐ญ ๐œ๐จ๐ฎ๐ฅ๐. ๐ƒ๐จ๐ž๐ฌ ๐ญ๐ก๐š๐ญ ๐ฆ๐ž๐š๐ง ๐ฐ๐ž ๐›๐š๐ง ๐ซ๐š๐ค๐ž๐ฌ?

The issue is not simply the object.

The issue is the person using it, their skill, their judgement, their timing, their understanding of the dog, and whether they are accountable for what they do.

It is also interesting to see one trainer vilify another for using a prong collar while they use a check chain.

Both can provide information to a dog through pressure.

Both can be used well, badly, fairly or unfairly.

Neither tool makes someone a good trainer.

Neither tool makes someone a bad one.

There are trainers who say they need no tools and can rehabilitate any dog, with any problem, without ever needing these options. If that works for them, excellent.

But there are an overwhelming number of dogs and people who need help now.

Dogs with serious behaviour problems.

Owners frightened of being bitten. Families at risk of losing their dog. Rescues full to capacity.

Dogs being euthanised because no workable solution was found in time.

The conversation should not be about pretending one tool is evil while another is virtuous.

It should be about the dog in front of us.

What does that dog need?

What does that owner need?

What keeps people safe?

What gives that dog the best realistic chance of staying in its home and living a good life?

Professional training means having knowledge, judgement, options and accountability.

It means using the least intrusive method that is effective for that particular dog and situation.

Taking tools away from skilled professionals does not make difficult dogs disappear. It simply removes options from the people trying to help them.

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Brisbane, QLD
4000

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