True Bully Co.

10/28/2026

How do I say “no” to this face??❤️

10/25/2026

She wasn’t built wrong. Dog clothes were. 🐾

Meet Maxine—the inspiration behind True Bully Co. We’re building hoodies for the broad chests and unmistakable shape of bulldogs.

Built for the bully body.

Follow for our journey, and tell us your bulldog’s name below.

10/22/2026

This is me and Maxine, the reason True Bully Co. exists. 12 days until the Founder’s Edition Camo hoodie launches on Kickstarter. 🐾

Only 99 will ever be made, and early founders can get theirs for $89.

We launch on Kickstarter on November 3. Tap the link in our bio and press “Notify me” to be first in line🐾

10/15/2026

10/13/2026

The story behind the camo.
Years ago I had a bag I loved. The pattern, the detailing, the way it looked expensive without trying. When I started True Bully Co., I knew our first hoodie had to carry that feeling.
Camo with red stitching. Boutique on the outside, engineered for a Bulldog on the inside.
100 units. Never again.
Tap the link in bio and hit Notify me on launch. That’s your first access on November 3, and it’s also this week’s giveaway entry for hoodie number 1. Entries close Sunday.
Then type this line by hand at the end:

10/13/2026

Monday has a lot to say, and this face is not ready to hear it. 🐾

Our bulldog hoodie was made for days like this: soft, heavy, and built for bulldog people. It’s on Kickstarter now, with the link in our bio.

10/12/2026

Maxine’s keeping hers. Your bully could win one. 🐾❤️

We’re giving away ONE Founder’s Edition Camo hoodie. Army green camo, red contrast stitching, bulldog embroidery, and no drawstrings. Limited to 99. Built for the bully body.

HOW TO ENTER:

1. Tap the Kickstarter link in our bio.
2. Tap “Notify me on launch” on our Kickstarter page. If you already follow it, you’re set.
3. Take a screenshot showing you follow the page.
4. Send the screenshot to us in a direct message.

Entries close Sunday, October 18, at 11:59 PM Pacific. We will choose the winner at random and announce it here on Monday, October 19. The winner receives their hoodie when production is complete, estimated March 2027.

Our Kickstarter launches November 3.

This giveaway is not sponsored, endorsed, or administered by Instagram.