06/13/2026
🐶✨Meet our Creative Director, Erin!✨🐶
✨What inspires you creatively?
-Honestly I find inspiration everywhere, from travel and nature to art, fashion, and conversations with interesting people. The common thread is curiosity, I’m always paying attention to what makes something feel memorable, meaningful, or distinctly human.
✨Favorite snack?
- A bag of potato chips and a bowl of French onion dip hate to see me coming.
✨What do you love most about branding and design?
- I love making other people’s visions come alive. Being able to dissect someone’s brain and know exactly what they’re looking for, and turn it into something that can grow and expand is the dream. Being able to accomplish this for their business really brings me joy.
✨What do you hope clients feel when they see our brand?
-I hope they feel like I read their minds. I hope they seen themselves. It’s not so much about me. It’s about them and how they feel. It should feel like home.
✨What’s your favorite color and why?
- My gut answer is yellow. It’s happy and you can’t ever feel bad about the color, but I have been really loving Veridian green recently. It’s deep it’s sophisticated and it’s warm.
✨Do you have any pets?
- I do! Her name is Amber. She is a seven year-old all-American brown dog. She is nothing but personality, and she owns our house and our lives. She loves a good butt scratch and a poorly played game of fetch.
✨What’s your dream creative project?
- Besides branding? I would have to say I’m actually doing it. When I’m not working for All Fluffed Up, I am designing beer can labels for a local brewery. I love the uniqueness of each of the cans, and how you can give a personality to a specific brew. It’s always fun, it’s always creative, and always keeps you on your toes.
✨If you could live in any fictional world, where would it be?
- I’m not sure if this counts, but I would love to live in a world where it just feels like a Nancy Meyers film everyday. Everything is aesthetically, pleasing, and calming. I might be living on a vineyard or a beach house in Cape Cod, and all the furniture would be vintage and thrifted. I would also be incredibly wealthy and own a super fancy bakery with an amazing kitchen in my home.