Waggandpurrnz

03/09/2026

This is not a marketing line. It's a promise 🐾🇳🇿

Every food treat in a Wagg & Purr box is New Zealand made. No exceptions.

Why? Because we can look our suppliers in the eye, ask exactly what goes in, and feel genuinely proud handing it to your pet.

🍒 Cherries from Oamaru
🦘 Possum protein from the North Island
🍲 Bone broth brewed in Christchurch
🍿 Popcorn from Wellington

You won't find any of that on a supermarket shelf.

Just to be upfront, some of the toys and accessories in our boxes are sourced from overseas. But every item, wherever it's from, is held to the same high standard.

Behind every treat is a real Kiwi maker who's poured their heart into it. Shop with us and you're backing them too.

Read the full story on why local matters: https://waggandpurr.co.nz/blogs/blog/why-we-use-new-zealand-treat-suppliers-and-why-it-matters-for-your-pet

We're proud to source from New Zealand treat suppliers. Find out why local matters for your pet's health and how it shapes every Wagg & Purr gift box.

02/09/2026

Father's Day is coming up this Sunday 6 September, and we know all too well how hard it can be to buy something special for that father figure in your life.

Thats why we think our Pawsome Celebrations or Happy Purr-day (or any day!) boxes are the perfect gift designed for dads and their petsto enjoy together. We recommend adding in a six-pack or bottle of their favourite drink so that they can enjoy a tipple with their furry friend(s).

Order now to get in time for Fathers Day! Link in bio to shop - plus 10% off your first order.

27/08/2026

The reviews are in, and Susan does not hold back.

If you caught last night's reel of Walter and Susan trying Naked Possum treats from the Signature Box , you'll know exactly why we had to turn this one into a quote card. "Paw-licking good" is about as strong an endorsement as we're going to get from a cat this particular.

Thank you to everyone who watched and liked, these two are notoriously hard to impress. If you missed the reel, it's still up on our page, well worth a watch.

18/08/2026

Say hello to Mavis, our newest Wagg & Purr furriend!

She got to unbox the Signature Box this week, and her reaction pretty much says it all. There's something so lovely about watching a dog discover a box made just for them.

Thank you to Mavis's owner Corinne for letting us share this gorgeous moment.

If your pet would love the same experience, the Signature Box is up on the website now: https://waggandpurr.co.nz/products/wagg-purr-signature-box

18/08/2026

Mum's busy with new beginnings... welcoming Muttleys Brewing Co. into the Wagg & Purr family.

And I'm busy nibbling new beginnings 🌱

(Bille 1, plant 0)

Friendly reminder from Bille: check your plants are pet-safe before I nibble 😼

Do you know if your houseplants are cat-safe? Vote in our Stories 👆

15/08/2026

Meet Cheddar — our Metropol Magazine winner!

This gorgeous Bordoodle from Christchurch has officially hit the jackpot… and judging by that face, he knows it!

Congratulations Cheddar — your Wagg & Purr goodies are on their way. We hope you enjoy every delicious, tail-wagging moment!

Thanks Elyse Torckler for this fabulous 📷 of Cheddar!

11/08/2026

WE’RE IN VERVE!
We’re so excited to feature in the latest issue of Verve Magazine — and even better… we’ve teamed up to bring you a gorgeous giveaway.
Win a Wagg & Purr gift box for your lucky dog or cat, packed with premium treats, toys and goodies they’ll love.
To enter pick up the latest copy of Verve magazine. Good luck — your pet will thank you.
CatsOfNZ TreatYourPet GiveawayNZ

08/08/2026

We want to meet your pet. 🐾

Seriously. Drop their name and one completely unhinged thing they do in the comments — we'll be reading every single one.

We'll start: Bille (our chief taste tester) has been conducting rigorous testing on our possum tail toys this week. Results: she hid it, attacked it, dragged it across three rooms, and then sat on it like it was hers now.

Scientific. Thorough. Fully approved. 😂

Your turn 👇