10/11/2025
🤯 Did you know... Your dog has a favorite word that isn't their name? 🤫
We all think our dogs only react to "Walkies" or their name, but watch closely when you're training or playing!
Your dog likely has a specific, high-value "Marker Word"—a very short word like "YES!" or "GOOD!"—that you use right at the moment they perform a desired action.
This word, when delivered consistently and immediately followed by a reward, actually becomes their most predictive and exciting word. It tells them, "Jackpot is coming now!" far better than just praise.
Fascinating, right? 🧠
➡️ What is your dog's current "Jackpot Word"? (Mine is "Brilliant!")
Tell us below! 👇