Jack & Tom

Jack & Tom Jack & Tom 🖤💛
New British dog food — Real food for real dogs. Made in Dorset.

Cold pressed • Wet food • Natural treats
Fed with Purpose 🐾
Built for Tom's sensitive stomach 🐾
Launching soon — follow for the ride

22/08/2026

Something in the air this morning.

Not quite autumn yet — but close enough to notice.

6:49am. Just us, the dogs, and Corfe Castle deciding whether to show itself.

🐾 Fed with Purpose

09/08/2026

Tom is one half of Jack & Tom, our two Labrador brothers from Dorset. And the reason we started looking much more closely at dog food and dog nutrition.

Tom has never really done things quietly, he is always on and absolutely everywhere and into everything. But finding food that agreed with him wasn’t quite so straightforward.

After trying eleven different dog foods, we eventually stopped looking for the food we wanted to find and decided to make it.

Do you have a Tom?
The dog who has absolutely no off switch?
Tell us about him below 👇!

09/05/2026

Happy Saturday. 🖤💛

Tom leading. Jack somewhere behind, in his own world, completely unbothered.

Some things never change.

We’re getting closer to launching Jack & Tom every single day — a new British dog food brand built in Dorset, built around these two, built for dogs who deserve better.

If your dog would rather be on a walk right now than reading this — same, honestly.

Follow along.
Something worth waiting for is coming very soon. 🐾

Drop your dog’s name below — we want to know who’s following along 👇

dorset dogwalk fedwithpurpose britishdogfood comingsoon dogsofinstagram labradorretriever coastaldog newdogfood

Meet Jack and Tom. 🖤💛Two English Labradors. Brothers from the same litter. Five years old and completely, utterly differ...
04/05/2026

Meet Jack and Tom. 🖤💛

Two English Labradors. Brothers from the same litter. Five years old and completely, utterly different.

Jack is the calm one. Gentle, loving, a little silly when he thinks no one's watching.

Tom is the other kind. Always on. Never stops. Still hasn't found his off switch — and probably never will.

They're the reason Jack & Tom exists.

We spent years trying to find food that worked for Tom's sensitive stomach and kept Jack's skin in good condition.
We tried everything. Nothing was quite right.
So we made our own.

Something we've been building for a while is almost ready.

Jack & Tom is a new British dog food brand — cold pressed, wet food and natural treats, made in Dorset with ingredients you can actually read on a label.

We're launching very soon. Follow us to be the first to know — and to meet the boys properly. 🐾

🖤 Does your dog have a Jack personality or a Tom personality? Drop it in the comments 👇

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