11/09/2026
Let’s clear up a few things about selling your business.
❌ MYTH: “I’ll just sell it myself and save on the fees.”
✅ TRUTH: A good broker widens your buyer pool, keeps it confidential, and usually nets you more — even after fees.
❌ MYTH: “It’s worth this much because that’s what I need to walk away with.”
✅ TRUTH: Value is set by profit, risk and what buyers will actually pay. Price to the market and it sells; price to a wishlist and it sits.
❌ MYTH: “Now’s a bad time to sell.”
✅ TRUTH: Good businesses sell in every market. What matters most is how sale-ready you are — not the calendar.
Believing one of these could be quietly costing you. If you’re weighing up a sale in QLD or NSW, send me a message — no pressure, just honest advice.